Archive for August 2015

New platform integrates digital signage and digital online to target Australia … – Digital Signage Today


New platform integrates digital signage and digital online to target Australia ...
Digital Signage Today
A new integrated online and digital out-of-home content platform dedicated to supporting Australia's 2 million small businesses has been launched by oOh!media as part of its online and offline product strategy, the Australian out-of-home company has ...

JCDecaux plans ‘significant digital transformation’ for London bus shelters

The company announced it has been awarded what it called "the world's largest bus shelter advertising concession" by Transport for London. The company's announcement indicated it plans an extensive digital signage refurbishment of bus shelters across London.

Cloud-based embed signage updates its digital signage CMS

Cloud-based digital signage CMS provider embed signage has announced a slate of new improvements to its cloud-based digital signage software.

New platform integrates digital signage and digital online to target Australia’s 2 million small businesses

A new integrated online and digital out-of-home content platform dedicated to supporting Australia's 2 million small businesses has been launched by oOh!media as part of its online and offline product strategy, the Australian out-of-home company has announced.

Digital signage teams with Coca-Cola to find out ‘What’s in a Name?’ in Times Square

Coca-Cola collaborated with Posterscope, Clear Channel, ICUC and Google to produce a very personalized digital out-of-home campaign earlier this year in Times Square.

Coca-Cola taps digital signage to find out ‘What’s in a Name?’ in Times Square

Coca-Cola collaborated with Posterscope, Clear Channel, ICUC and Google to produce a very personalized digital out-of-home campaign earlier this year in Times Square.

University of North Florida Ospreys Receive New Nevco Equipment – Digital Signage Connection


Digital Signage Connection

University of North Florida Ospreys Receive New Nevco Equipment
Digital Signage Connection
Digital Signage Connection. Digital Signage; Interactive Technology; Digital Out-of-Home Networks; Digital Signage Expo. Digital Signage Expo. March 15-18, 2016. Learn More! Getting Started · Getting Started Features · Hardware · Software ...

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Newegg expands premiere membership sharing

Now four family members can share a Newegg membership and businesses can share memberships with employees.

Could Weather Co. Sale Lead to Digital, TV Being Split?


Owners of the Weather Channel have hired the banks Morgan Stanley and PJT Partners to explore a sale, according to people familiar with the matter.

Preliminary discussions have taken place with technology and media companies, said the people, who asked not to be named because the talks are private. Blackstone Group, Bain Capital and Comcast Corp.'s NBCUniversal acquired the company for about $3.5 billion in 2008.

The Weather Co., which began weighing a sale last year, is considering selling only its digital business, which has a much higher value than the cable network, two of the people said. Separating the businesses would be difficult and would present a hurdle to a sale, one of the people said.

Continue reading at AdAge.com

Brand Alignment – A Design Imperative for Successful Loyalty Initiatives

Take a moment and think about how many plastic loyalty cards are being carried in the purses and wallets of your members. Surely they’re participating in more than just a single program. More importantly, do all those points add up to something meaningful for Members?

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